This is your project IQ

Not an intelligence test, but a few thoughtful questions to help me quickly understand your project, your priorities and how I can help.

Image
Name
For example: logo, flyers, menus, signage, website, brand refresh, campaign materials.
Is this a one-off project or ongoing support?
What's prompted this project at this point?
You can give me sentences, or even just singular words. What is the ethos or the essence of your business or organisation?
This is your USP (Unique Selling Point). What makes you special, compared to your competitors?
Who is this work for and why should they care?
For example: an increase in bookings, improve clarity, feel more professional, attract new customers.
Do you have any existing brand materials?
For example: Pinterest, Canva, or similar.
Drag & Drop Files, Choose Files to Upload You can upload up to 10 files.
Upload any graphics or screenshots you've collected on your device of work you like.
For example: styles, colours, clichés, or competitors to avoid. What you don't like can often be as useful to know.
An indication helps guide scope. If you're unsure, that's fine.
Is there anything else I should know that hasn't been covered in the questions above?