Scotland Contact Centre Forum was established to create a dedicated space for connection, knowledge-sharing and professional development within Scotland’s contact centre sector. While part of a wider family of regional forums across the UK, the brief was clear: the Scottish forum needed its own voice, identity and sense of place.
Candid Creative Studio was a key partner in the creative launch of the forum, developing a new logo that aligned with the existing forum family while clearly expressing a distinct Scottish character. The visual identity was designed to feel confident, professional and welcoming, balancing consistency with differentiation so the forum could stand proudly alongside its sister organisations.
Alongside the logo, Candid delivered a full suite of launch materials, including a new website, social media assets and campaign graphics to support awareness and early engagement. The work focused on clarity of message, tone and audience, helping establish the forum as a credible, community-led platform from day one. The result was a joined-up launch that combined design, promotion and place, setting strong foundations for the forum’s growth and long-term relevance within Scotland’s contact centre community.
